Peabody colleagues recognised at G15’s Ethnicity in Housing Awards 

Peabody has achieved a hat-trick of wins at this year’s G15 Ethnicity in Housing Awards, recognising the organisation’s ongoing commitment to diversity, equality and inclusion. 

Published: 24/06/2025

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Held on Monday 16 June at County Hall in London, the awards brought together the G15 – the group of London’s largest housing associations - to celebrate the achievements of colleagues from ethnic minority backgrounds across the housing sector. 

Peabody’s winners: 

• Sharon Barbour, Community Investment Lead, received the Outstanding Achievement Award for her dedication to the housing sector over an impressive 30-year career. 
• Marcia Gay, Head of Financial Inclusion, won the Supportive Colleague Award for her vital work leading Peabody’s Race Equality Network.
• Sharon Goddard, Managing Director, was awarded Inspirational Leader of the Year for her outstanding leadership of Peabody’s North West London region.  

Peabody’s highly commended: 

• Jen Chuaiprasit, Communities Assistant, for the Ethnicity Ally Award. 
• Keji Imafidon, Senior Project Manager, for the One-to-Watch Future Leaders Award.  

Celebrating Peabody’s G15 Accelerate Programme graduates  

The event also marked the success of the G15 Accelerate Programme, which supports the development of ethnic minority colleagues in housing. Five Peabody colleagues completed the programme with distinction, with three receiving promotions during the course. 

• Parveen Agnihotri, Senior Internal Communications Manager 
• Bridget Ndukwe, Service Manager – Complex Needs 
• Rashida Kutubu, Senior Project Manager 
• Sonal Amin-Smith, Advice and Wellbeing Manager 
• Kofi Sampaney, Specialist Services Manager 

Ian McDermott, Chief Executive of Peabody and Chair of the G15 said: “In housing, we know the importance of representation. We see the impact first-hand when it’s missing - on trust, on opportunity, and on fairness. It reminds us all that creating fairer systems and stronger communities begins with inclusion at every level. There’s still more to do. But change is not only possible - it’s already happening.  

“To our winners and nominees - thank you for pushing boundaries, for being visible, and for creating space for others to thrive - your work matters deeply, and we are all better for it.” 

Peabody is focused on building a more inclusive workplace, where everyone feels a sense of belonging. The organisation is addressing gender and ethnicity pay gaps and has relaunched initiatives such as Black on Board to help tackle underrepresentation in senior roles.